Case study · Outdoor advertising

Outdoor advertising: billboards and LED screens across Kazakhstan

We pick surfaces along the audience's routes, prepare the artwork, book the slots and deliver a photo report for every structure.

Formats

Billboards, LED screens, city formats

Coverage

Across Kazakhstan

Scope

Site selection, artwork, placement, reporting

The task

Give brands visible presence on the busiest streets, on the routes their audience actually takes, with proof that every placement went live.

What we did

• Selected surfaces by traffic and district, from highways to spots near shopping centres;
• Prepared artwork for each format and the operator's technical specs;
• Booked the placement periods and agreed playout schedules on digital screens;
• Delivered a photo report for every structure, with date and address.

Photo report from placements

Results